// ALL SKILLS
25 SEO SKILLS.
ONE INSTALL.
Claude SEO v2.3.1 includes one orchestrator and 24 focused subskills for auditing and improving search visibility. The package exposes 32 user commands, 18 specialist agents, and 8 optional extensions. It is free, open source, MIT licensed, and covered by 439 tests.
By Daniel Agrici · Last updated:
// CHOOSE A WORKFLOW
How should you choose a Claude SEO skill?
Choose the skill that matches the decision you need to make. Start with the full-site audit when you need a broad baseline across technical SEO, content, schema, performance, images, and AI-search readiness. Use a focused skill when the problem is already known, such as a canonical error, weak E-E-A-T signals, missing Product markup, a backlink review, or Search Console reporting. Every focused command returns evidence and recommended actions without requiring the other skills to run. For foundational guidance, compare findings with Google's Search Essentials and SEO Starter Guide. The catalog separates core audits from specialist and optional data workflows so you can keep the scope proportional to the task.
- Broad baseline: full-site audit
- Known issue: focused specialist skill
- Ongoing regression checks: drift monitoring
- First-party metrics: Google SEO APIs
- Commercial live data: optional DataForSEO
- AI-search review: GEO analysis
// CORE SKILLS
Which core SEO skills are included?
01
FULL SITE AUDIT
Delegates to up to 15 specialists: 8 always and 7 conditionally. Auto-detects SaaS, local, e-commerce, publisher, and agency sites.
/seo audit <url>
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02
TECHNICAL SEO
9 categories: crawlability, indexability, security, URL structure, mobile, Core Web Vitals with INP, structured data, JS rendering, IndexNow.
/seo technical <url>
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03
E-E-A-T CONTENT
Experience, Expertise, Authoritativeness, Trustworthiness per September 2025 Quality Rater Guidelines. Thin content detection and readability.
/seo content <url>
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04
SCHEMA MARKUP
Detects JSON-LD, Microdata, and RDFa. Separates Schema.org validity from Google eligibility. Generates draft JSON-LD for 30+ schema types with verified values or explicit placeholders.
/seo schema <url>
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05
GEO / AI SEARCH
Generative Engine Optimization for Google AI Overviews, ChatGPT, Perplexity, and Bing Copilot. AI crawler access and citability scoring.
/seo geo <url>
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06
LOCAL SEO
Google Business Profile audit, NAP consistency, citation tiers, review sentiment analysis, map pack factors, and multi-location support.
/seo local <url>
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07
MAPS INTELLIGENCE
Geo-grid rank tracking (7x7), GBP profile audit (25-field checklist), review intelligence, and competitor radius mapping.
/seo maps <url>
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08
SINGLE PAGE ANALYSIS
Deep on-page analysis: title tags, meta descriptions, heading structure, content quality, internal linking, images, and performance flags.
/seo page <url>
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09
IMAGE OPTIMIZATION
Alt text audit, file size analysis, format recommendations (WebP/AVIF), responsive images, lazy loading, and CLS prevention.
/seo images <url>
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10
SITEMAP
XML sitemap validation, generation with industry templates, quality gates, HTTP status verification, and sitemap index support.
/seo sitemap <url>
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11
HREFLANG / I18N
International SEO audit: hreflang validation, self-referencing tags, return tags, ISO code verification, and cross-domain support.
/seo hreflang <url>
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12
COMPETITOR PAGES
"X vs Y" comparison pages, "alternatives to X" pages, feature matrices, and conversion-optimized comparison content.
/seo competitor-pages
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13
STRATEGIC PLANNING
Industry-specific SEO strategy: competitive analysis, content pillars, architecture design, and 4-phase implementation roadmap.
/seo plan <type>
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14
PROGRAMMATIC SEO
Pages at scale with quality gates. Template engines, URL patterns, internal linking automation, and thin content safeguards.
/seo programmatic
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// SPECIALIST WORKFLOWS
Which specialist and community skills are included?
The complete catalog has 25 skills: one orchestrator plus 24 focused subskills. Every card links to a local command reference with readiness notes and primary sources.
15
FLOW FRAMEWORK
Evidence-led SEO. 41 AI prompts across Find, Leverage, Optimize, Win, Local stages. Bundled CC BY 4.0. Context-matched orchestration.
/seo flow [stage] <url>
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16
FREE BACKLINK AUDIT
Toxic link detection, anchor text health, competitor gap analysis. Free APIs: Moz, Bing Webmaster, Common Crawl, verify crawler.
/seo backlinks <url>
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17
GOOGLE SEO APIS
Search Console, PageSpeed Insights, CrUX field data (25-week history), Indexing API, GA4 organic traffic. PDF and Excel reports.
/seo google [command] <url>
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18
TOPIC CLUSTERS
SERP-overlap clustering (not text similarity). Hub-and-spoke architecture, interactive cluster map. Pro Hub Challenge: Lutfiya Miller.
/seo cluster <seed-keyword>
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19
SEO DRIFT MONITORING
Git-style page comparisons with local SQLite baselines, 17 severity-tagged rules, and an explicit CI exit-code boundary. Pro Hub Challenge: Dan Colta.
/seo drift baseline <url>
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20
SXO ANALYSIS
Search Experience Optimization. SERP-backward analysis, page-type mismatch detection, persona scoring. Pro Hub Challenge: Florian Schmitz.
/seo sxo <url> [keyword]
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21
E-COMMERCE SEO
Product schema, Google Shopping visibility, Amazon marketplace intelligence, competitor pricing. Pro Hub Challenge: Matej Marjanovic.
/seo ecommerce <url>
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22
DATAFORSEO EXTENSION
Live SERP, keyword, backlink, AI visibility data via DataForSEO MCP. 23 commands across 9 API modules. Cost guardrails included.
/seo dataforseo [command]
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23
AI IMAGE GENERATION
OG previews, hero images, product photos, infographics, schema images via Google Gemini (nanobanana MCP). Brand-aware prompts.
/seo image-gen og <desc>
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24
SEO ORCHESTRATOR
Routes all 32 user commands, detects site type, coordinates specialists, and synthesizes prioritized recommendations.
/seo [command]
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25
CONTENT BRIEF
Creates SERP-informed content briefs with intent, competitive coverage, evidence requirements, structure, and quality gates.
/seo content-brief
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FIVE COMMUNITY-CONTRIBUTED SKILLS · VIEW CONTRIBUTORS
// FROM THE BLOG
Learn how to use these skills with our practical SEO guides for developers.
// FAQ
What are the Claude SEO skills FAQ?
They are focused workflows for technical SEO, content, structured data, AI-search visibility, local search, backlinks, ecommerce, and related search tasks inside Claude Code.
No. Claude SEO is open source and MIT licensed. Optional integrations can have separate provider costs, but the core catalog has no Claude SEO subscription.
Yes. Run one focused command, or use the full-site audit to coordinate specialist agents and combine their findings into a prioritized report.
Start with the full-site audit for a broad baseline. Choose a focused skill when you already know the task or data source you need.
INSTALL ALL 25 SKILLS
FREE AND MIT LICENSED.
$
git clone --depth 1 https://github.com/AgriciDaniel/claude-seo.git && bash claude-seo/install.sh