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// COMMAND ROUTER

SEO ORCHESTRATOR
ONE ENTRY, RIGHT ROUTE

The SEO orchestrator is Claude SEO's user-facing router. It interprets a selected command, gathers available site and business context, coordinates the relevant specialist workflows, and returns a prioritized response with explicit limits and approval points.

By Daniel Agrici · Command surface verified:

$
/seo [command] [url]

REQUIRES CLAUDE SEO INSTALLED IN CLAUDE CODE

One command enters a routing console, branches through specialist lanes, and returns a prioritized action stack
// RUN PREVIEW

What will happen if you start the SEO orchestrator?

The selected command determines the route. Confirm the target, intended decision, evidence access, provider boundary, and desired output before broad work begins.

OUTCOME

A coordinated specialist response with evidence, limitations, dependencies, and prioritized next actions.

REQUIRED INPUT

A supported command plus the URL, keyword, business context, or other input requested by that route.

READINESS

Access varies by route. Blocked pages, missing credentials, unavailable APIs, or incomplete business facts reduce coverage.

LOCAL OUTPUT

A response and, for some routes, reviewable local reports or assets. The exact files depend on the chosen command.

SIDE EFFECTS

Fetching, local writes, edits, or publication are route-specific. Inspect the proposed operation before it runs.

COST + APPROVAL

Approve optional paid calls, then require human review for editing, publishing, spending, or another consequential action.

// ROUTING CONTRACT

How does the Claude SEO orchestrator work?

The orchestrator is a router, not a single all-purpose audit. The documented /seo [command] [url] surface maps a user goal to one or more of 24 subskills and 18 specialist agents, then consolidates the available evidence into a decision-ready response.

Routing starts with the named command and the context already available. A focused page task can stay within one specialist. A broader site task can coordinate several specialists, but only when the target and evidence boundary justify that scope. Missing access is reported as a limitation, not filled with plausible data.

Primary product references: the pinned orchestrator contract and the reviewed current source were byte-identical when checked on 2026-08-27.

1
INTERPRET
Resolve the requested command, target, audience, market, and decision. Ask for missing context when it changes the route.
2
GATHER
Use available site, business, search, or local evidence. Record blocked sources and credential gaps.
3
ROUTE
Select the narrowest specialist workflow that can answer the request, then coordinate additional work only when needed.
4
SYNTHESIZE
Separate observed facts, source-backed interpretation, limitations, and prioritized recommendations.
5
REVIEW
Expose costs, side effects, and uncertainty before a person decides whether to implement.
6
HAND OFF
Return the response or local artifacts. Publication and other consequential actions stay behind approval.
// COMMAND FAMILIES

Which workflows can the router select?

The command surface spans diagnosis, implementation guidance, research, local search, strategy, monitoring, and optional provider extensions. These examples are entry points, not evidence that every provider is configured.

GoalExample routeTypical result
Site diagnosis/seo audit <url>Coordinated audit findings, limitations, and priorities
Technical review/seo technical <url>Crawl, index, performance, security, and implementation evidence
Page and content/seo page <url>Focused page diagnosis or content-quality guidance
Structured data/seo schema <url>Detected markup, errors, and reviewable JSON-LD recommendations
Local search/seo local <url>Public local evidence with paid-data gaps kept explicit
Research brief/seo content-brief [url-or-keyword] [page-type]Intent, competitive gaps, evidence needs, outline, and links
Strategy/seo plan <business-type>Editable planning artifacts and an implementation roadmap
Monitoring/seo drift <subcommand> <url>Local baselines, comparisons, and severity-tagged changes

Open the skills directory for the full command map and route-specific readiness notes.

// USAGE

How should you start an orchestrated SEO task?

1. Name the narrowest useful command

/seo audit https://your-site.com

Use a focused route when you already know the job. If the request is ambiguous, state the decision you need and provide the target domain, market, language, page type, or business context that changes the answer.

2. Review readiness before provider work

Confirm whether public pages are reachable, local files are available, and any optional provider credentials are configured. Ask for a cost estimate before paid DataForSEO, Ahrefs, or another provider request.

3. Review outputs before action

Check cited evidence and limitations. Treat recommendations as a reviewable plan, then approve only the edits, publication, spending, or account operations you intend.

The orchestrator reduces command-selection friction. It does not erase the differences between a static page review, live provider data, local file output, and a production change.
// FAILURE STATES

What can limit an orchestrated result?

  • Unsupported or incomplete command: the router needs a valid command and the route's required input.
  • Blocked retrieval: authentication, paywalls, robots controls, 403 responses, or client rendering can reduce page evidence.
  • Missing provider access: paid data remains unavailable without credentials and approval.
  • Unknown business facts: addresses, offers, service areas, authorship, and other first-party facts require confirmation.
  • Scope mismatch: a broad request can produce noise when a focused page, schema, local, or technical route would answer the decision.

When evidence is missing, the correct result is a smaller answer with explicit unknowns, not invented completeness.

// FAQ

What should you know before using the router?

It is the user-facing command router for Claude SEO. It interprets the selected command, gathers available context, delegates work to relevant specialist skills and agents, and synthesizes a reviewable response.
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$
git clone --depth 1 https://github.com/AgriciDaniel/claude-seo.git && bash claude-seo/install.sh
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